Made in China leads the trend 2015 TV ratings
In 2015, the domestic television industry was full of vitality. The influx of Internet companies drove fierce competition in the TV industry and new brands continued to emerge. In terms of products, the industry vigorously promoted OLED TVs, curved TVs, and ultra-thin TVs, and new products such as 8K TVs, laser cinemas, split TVs, and touch screen TVs emerged. In general, the brands and products of the Chinese television industry in 2015 were greatly enriched, and consumers have more choices. In 2015, we will review the TV products of this year. Before that, we will review the technical development and product trends of the TV industry this year.
I. TV Display Technology Development in 2015
In 2015, the TV consumer market was about 45.03 million units, which was roughly the same as last year, and the industry entered a stage of low growth. However, the manufacturing level and technical capabilities of TV products have increased in 2015. New products and new technologies have emerged one after another. New products such as curved TV, quantum dot TV, ultra-thin TV, 4K OLED TV, and laser home theater have made the TV market very active. .
OLED TV mass production, prices go down
CRT has long been regarded as the first generation of television display technology, LCD is regarded as the second generation technology, and OLED is considered as the third generation of display technology. OLED display technology has many advantages, such as pure black, vivid colors, ultra-high contrast, fast response and so on. In 2014, OLED technology gradually matured, and the yield rate increased to over 70%. By 2015, the yield of OLED TVs has reached 80%, which can meet the rapid growth of consumer demand.
In 2015, China Color TV began to deal with OLED TV products and mass-produced 4K OLED TVs in China, opening the market. LG Display, an upstream panel maker that has always pushed OLED technology, has teamed up with LG Electronics, Skyworth, Konka, Changhong, Haier and other color TV companies to create an OLED camp to accelerate the adoption of OLED TVs. It is believed that manufacturers that will launch mass-produced OLED TVs in 2016 will increase.
In terms of capacity, LG Display plans to invest 8.7 billion US dollars to establish the world's largest OLED research and development plant, plus a large-size OLED screen, so that OLED production capacity will greatly increase. Market research firm DisplaySearch expects that the OLED market will grow at a CAGR of 93.4% during 2015-2019. For color TV manufacturers, Skyworth stated that only Skyworth's own OLED TV sales could grow by a factor of 10 in 2016, and that by 2019, OLED TVs will replace LCD TVs and become mainstream in the color TV market.
With the mass production, the overall price of OLED TVs began to decline. Compared with the price range of 50,000-60,000 years ago, the prices of domestically-made large-size 4K OLED TVs have been greatly reduced. Recently, Skyworth has 55-inch OLED TVs. There have been prices as low as $1,199. Although everyone currently recognizes that there is room for price reductions in OLED TVs, it is almost a jump in prices compared to previous prices. This has already led some consumers who are pursuing high picture quality to start their heartbeat. The current sales of OLED TVs are very good. I believe 2016 will be further popularized.
HDR technology enters the market
HDR (High Dynamic Range, high dynamic range) television, that is, by controlling the brightness of the images in different areas of the television, provides television viewers with more dynamic range and image details, so as to better reflect the visual effects in the real environment. When HDR TVs play HDR movies, the colors on the TV are more vivid, the contrast between the brightest and darkest pictures is clearer, and the objects in the picture are more realistic.
The brightness that can be recognized by human eyes is very broad, and the brightness range that can be distinguished during the day is 200 to 20000 nits. In the nighttime environment, the distinguishable brightness range is 1 to 200 nits, while the brightness range of traditional movies and televisions has been controlled within 100 nits. This design sacrifices many scene information of movie content. In order to achieve the feeling of high brightness, traditional movies can only be limited to watching in a dark movie theater. This kind of design is out of frustration. In order to solve this real and urgent need for the scene, technical experts and film directors launched HDR technology.
HDR is not only supported by TV, but the source of the program itself must be HDR format, so the film source has become the biggest constraint factor. The good news is that Hollywood Studios has started to produce HDR content. According to reports, Warner Bros. and Dolby have announced that films such as "The Edge of Tomorrow" and "Fearless Storm" will undergo HDR remake. The Blu-ray Disc Association will also introduce Ultra High Definition Blu-ray Disc, which also includes support for HDR functionality.
At present, HDR TVs from TV manufacturers such as Skyworth and Changhong have already been on the market or support upgrades to HDR. At the just-convened CES, Sony, Samsung, LG, etc. also exhibited HDR-enabled TV products. It is believed that in 2016, it will also Available for sale, HDR technology is expected to be popularized in mid-to-high-end TV products this year under the vigorous promotion of the industry.
Industry insiders generally believe that HDR is another major leap in display technology after 3D and 4K technologies. However, with the view of Xiao Bian, HDR TVs, like 4K TVs, are still lacking strong support for content (and even worse), and it is difficult to form a scale in content within two or three years. Consumers can use HDR as an extended feature when purchasing. Select (local tyrants say the other) without having to pay too much for the purchase cost.
8K TV is coming soon
At CES 2016, LG, Sharp, Skyworth, Hisense, Konka, Changhong and other international and domestic TV manufacturers exhibited 8K TVs. Compared to CES 2015, more 8K TV manufacturers were launched this year, I believe in 2016, 8K. TV will officially enter the TV market in bulk. As of press time, 8K TVs currently on the domestic market have been Sharp LCD-80XU35A, quoted at 69,999 yuan.
The development of laser television (laser home theater) has a long history. As early as 2003, TV prototypes based on the laser principle have appeared, but they have not matured. In recent years, after surmounting the technical difficulties, laser televisions appearing in the new face of laser projection have gradually entered the field of vision, and a home theater system has been constructed in the form of a passive optical screen + host + audio.
At present, the laser home theater is mainly aimed at large-size display markets of more than 80 inches. In this size area, the price of LCD TVs is much higher than that of projections, and thus laser home theaters have a certain degree of competitiveness. In addition, the laser home theater has the advantages of a screen that is not dazzling, more energy-efficient, and has a long service life. However, such laser home theaters currently have picture quality limitations such as 1080P resolution only.
At present, China's Guangfeng Optoelectronics, Yisida, etc. have all introduced laser display solutions for the home market, and most of the domestic TV manufacturers also have laser home theater product plans. However, only Hisense will release them as key new products (mainly In order to compete with the OLED TV camp, the product is available in 85-inch, 100-inch, and 120-inch models. The 100-inch model is available now, starting at 59,999 yuan (classic version) and officially launched in April 2016.
At present, most of these products are aimed at commercial users or high-end home users, and do not constitute an impact on large-screen televisions. However, it is understood that there will be a million-dollar laser home theater available in 2016 (the rumored cooperation between Guangfeng Optoelectronics and Xiaomi), which may trigger a new round of attention in the industry and the market.
Second, the development of television products in 2015
Curved TV sales growth
Curved TVs have been around for a long time, but in mid-2015, the popularity of curved TVs has suddenly increased. Most brands have introduced curved TV products, among which Samsung, TCL, and Hisense are the main players. Although the current curved TVs are dominated by LCD products and are not controversial due to low technical content, their increased sales reflect the actual market demand. It is believed that with the return value of future prices and the promotion and price reduction of OLED surface TV, the proportion of curved TV in the market will further increase, and more mid- to low-end products will emerge.
In 2015, the television industry also has a focus on products: upgrading, splitting/integrity. The "split-type" TV separates the screen of the TV from the rest of the TV so that DIY upgrades can be performed. The concept of an all-in-one TV comes out with the appearance of splits, because traditional TVs are all one-piece TVs; but today we are talking about one-piece TVs that refer to scalable integrated TVs.
Split TV appeared as early as 2012, when Samsung introduced the TV ES8000 with "Smart Upgrade Card." In the past two years, the development of screens and smart modules has not been synchronized. People pay attention to split TV and manufacturers have launched such products. Split TV, Xiaomi launched the screen + host audio millet TV 3, Barley Technology launched a screen + audio + host barley TV. On the one-upgradeable TV, there are “card-card TVs†that integrate smart modules into pluggable boxes, such as Haier Ali II TV, Changhong Kaike TV II, and Storm TV.
However, there are still farther, such as cool open to launch the "separate and upgradeable integration" cool open T55, divided into screen + host + audio + front panel design, host box and audio can be customized upgrade, front panel Customizable replacement, greater freedom.
Split TV claims that it has the advantage of scalability; the one-upgrade TV believes that integration is the right path and is the direction of technological development. Split TV is the performance of industry's immaturity and it is a retrogression. Of course, this is just a mutual view among manufacturers. From a consumer perspective, split TV can also bring convenience such as convenient interfaces.
Split TV can be seen as an attempt to personalize and customize televisions. It can be foreseen that this will become a trend in the future of television. Consumers will choose and combine their favorite display screens, mainframes, stereos and so on.
In addition to split and curved surfaces, there are new forms of TV products such as ultra-thinning and touch-screening in 2015, which are not detailed here.
The above introduced various new television display technologies and TV design trends. We believe that whatever display technology or TV is used, as long as they can bring better results to users and experience content applications, they can be more user-friendly. Price sales will certainly be welcomed by consumers, win the market and win the future.
Third, Hengping introduction
The significance of Hengping
In 2015, there were a lot of hot events in the TV industry. There was a lot of controversy among people in the industry. The dispute between the traditional TV manufacturers and the emerging Internet TV manufacturers is important for hardware performance and software experience. There are also many disputes between video vendors and non-video manufacturers within the Internet TV manufacturers, mainly for video content and functional services. Heavy and light.
The war of words between vendors has its own position. For consumers and for our media, which aspect of television is more important? ——Of course it is the top level in all aspects. This is the best! In our mind, a best TV should not be a partial schoolboy but should have both advanced hardware performance and comfort. System experience, but also has rich video content, but also have a variety of convenient after-sales service, life services. Whoever buys such a television is willing.
In 2015 TV horizontal evaluation, our theme was “software and audiovisual comprehensive development†to find the best smart TV with comprehensive experience.
Hengping project and method introduction
1. Industrial Design: The appearance design is a very important aspect of the product. This project compares appearances of participating products and sees whether each product has unique features and whether it can get rid of homogeneity. At the same time, whether it has a frameless design or whether the thickness of the body is ultra-thin is considered.
2. Materials for workmanship: mainly examine whether the shell material is solid and reliable, and inspect through the materials of the frame, back shell, and base, and the process of the frame.
3. Full dismantling: Dismantle the participating products thoroughly and observe whether their internal workmanship and materials are carefully and carefully examined whether the internal components are consistent with the standard.
4, hardware configuration: Comparison of the participating products of CPU, GPU, RAM, ROM and other hardware configuration, and refer to the software running points for comprehensive assessment.
5, color quality: professional display performance test, the first objective test to use the professional colorimeter TOPCON BM-7A for color gamut, brightness, contrast and other tests, and then the subjective test, the use of SUPER HIVI CAST benchmark test for a clear picture Degrees, color reproduction and other comparisons.
6. Audio experience: Through subjective experiences such as Cai Qin's “Falungâ€, Qi Yu’s “Boat Songâ€, Eagle Band “Kaizhou Hotelâ€, and Yan Xuemin’s “Drum Poetry†and other popular audio reviews, the main focus is on bass, sound field size, and detail analysis. Force and so on.
7. System operation: Comparing the function, design, and experience of the remote control, whether the mobile phone remote control is simple and quick, and the UI design of the TV system, the convenience of the input method, and whether there is voice or somatosensory manipulation.
8. Smart Experience: Experience the intelligent function of smart TV, whether the multi-screen interaction is convenient and practical, and how to use the smart phone to control the experience. It mainly examines multi-screen interaction, free installation/uninstallation procedures, voice functions, and gesture/motion/sense recognition.
9, game entertainment: the main statistical video on demand platform video resources, and game resources, whether there are K songs, and other entertainment resources, entertainment accessories and so on.
10, price competitiveness: the price is a very important choice factor for consumers to buy home appliances, price war is often a very effective means for home appliance manufacturers to compete in the industry, so we also make an inspection in the Hengping, mainly to see the price in the same category Is there an advantage in the product?
Fourth, participating products
This TV Heng Heng sent test product requirements:
1. Must be a TV product that is officially listed after January 1, 2015.
2. The products to be sent and tested must be completely consistent with the products sold on the market from the inside to the inside of the package.
There are 9 brands participating in the TV review, all of which are domestic brands. There are a total of 10 products. As shown in the following figure, some products have already been evaluated individually, and will not be described in detail in this article.
Compared to the black plastic shells a few years ago, the design of televisions is now more and more valued by manufacturers. High-end products should have their own unique features. If they can't get rid of homogeneity from the outside, how can they be called flagships?
How to horizontally compare the value of each TV? This Hengping review will examine the appearance characteristics (5 points), innovative design (5 points), frame design (2 points), and the body's thinness (3 points). The score of this item is 15 points. The weight in the sub-calculation is 1, after all, it is not enough to look at the face, or to pay attention to the inner, and the weight of the picture quality will be higher.
Skyworth S9300
Skyworth S9300 is an OLED TV. As the flagship product of Skyworth's layout on OLED, S9300 has made considerable efforts in design. Front large screen, with boundless design; slim body 5.27mm; Appearance characteristics: a transparent acrylic panel below the screen, with a breathing light, very cool in the dark; front speakers beautiful, but also good sound quality.
Skyworth S9300 screen border is bright silver, material is aluminum, the surface of the plating process, excellent workmanship. Thanks to the use of OLED screens, Skyworth S9300's body can be made very thin. The thinnest point is only 5.27mm, and the thinness is the highest among the participating televisions.
Skyworth S9300 industrial design score: appearance features 4, innovative design 3, no border design 2, body thickness 3, scoring 12 points.
Cool open T55
Cool open T55 in the design is very innovative, unique in the front panel with a customizable linen decoration. Cool open is also preparing to introduce various styles and materials of panels, such as: wood, glass, oil painting, etc., users can customize the system according to the home environment or personal preferences.
Linen cloth is a kind of skin-friendly clothing material, texture, flexibility, corrosion resistance, long preservation time, it also applies to the field of art, as a cloth painting oil, has an artistic atmosphere. This is the first time TV has applied linen to television designs.
In addition to the artistic elements of the exterior design, the cool open T55 also adopts a modular design on the body design. The TV will be separated from the bass unit and the main box. Users can purchase and upgrade independently according to their own needs, improving the freedom of use of the TV. degree. The customization of the audio unit is the biggest difference between the CoolTV T55 and other customized TVs. It reflects the powerful industrial design and manufacturing capabilities.
Cool open T55 uses frameless design, display LCD module uses a three-tier integrated design, so that the thickness of the screen body to 7.9mm.
Cool open T55 industrial design score: Appearance features recognition 5, innovative design 4, no border design 2, body thickness 3, get out of 10 points.
TCL H8800 Extreme Edition
The TCL H8800 Extreme Edition is a curved LCD TV with a unique design and a non-pedestal design that blends the Harman Kardon sound and the base perfectly.
The TCL H8800 Extreme Edition innovatively uses a half moon curved border design that echoes the curved screen body. It is worth mentioning that TCL learns from the peach wood style design in the interior of the car and introduces the wood material into the TV product. The birch-style front frame decoration gives a luxurious feeling.
The TCL H8800 Extreme Edition features a black high-gloss front frame and a brown metallic brushed aluminum border.
TCL H8800 Extreme Edition Industrial Design Ratings: Exclusive Features 5, Innovative Design 4, 9 Points.
Konka G9200
The design uses local gold style, with black borders.
Konka G9200 Industrial Design Rating: Feature Recognition 3, Innovative Design 3, Body Thickness 2, 8 points.
Millet TV 3
Millet TV 3 is a split-TV, the standard version mainly includes a 60-inch screen body and a built-in Soundbar speaker with a main control chip, in addition to subwoofer, need to be purchased separately.
Millet TV's Soundbar incorporates a smart host module with a metal shell. The operation buttons are located directly above the center of the speaker for ease of operation.
Millet TV 3 exterior design rating: feature recognition 4, innovative design 4, body thickness 3, a total of 11 points.
Skyworth G8210
The appearance of Skyworth G8210 adopts the classic local gold style design. The border, base, remote control and camera are all gold-coloured.
Full metal frame with diamond cutting and grinding process, full of radon.
Skyworth G8210 Industrial Design Rating: Feature Recognition 4, Innovative Design 3, Body Thickness 2, 9 points total.
Changhong Q2EU
Changhong Q2EU is a curved LCD TV. Its design features a base design that mimics the Eiffel Tower structure, providing a stable support for the body.
Although the Changhong Q2EU is a curved surface TV, the thickness of the body is relatively thin, similar to the ordinary side-in TV. The frame is a spliced ​​border design with brushed metal edging.
Changhong Q2EU Industrial Design Rating: Feature Recognition 4, Innovative Design 3, Body Thickness 3, a total of 10 points.
Popular FD5551A-SU
Popular FD5551A-SU adopts a minimalist design concept and is overall simple. The main color is pure champagne, and the frame, base and back shell are made of metal and golden texture.
The appearance of the FD5551A-SU TV is very appealing, simple and elegant, and the design is innovative, with features and high recognition. Rating: Overall characteristics 5, innovative design 4, body thickness 2, a total of 11 points.
Storm TV 55B
Storm TV 55B uses a rose gold all-metal look, split design, but also a more distinctive TV.
Chuangjia 55HAD5500 is a relatively traditional TV. We have given appearance recognition 3 and body thickness 2 to 5 points in industrial design.
Six, work materials
A good television must work hard in this regard. Because the border material, whether the integrated production process is not only aesthetic problems, but also affect the leakage of LCD TVs, affecting the quality. Workmanship material rating standards: border material 3 points, frame process 3 points, base material 3 points, back shell / back plate material 3 points, back shell / back plate process 3 points, a total of 15 points, weight 1.2.
Skyworth S9300
Skyworth S9300 work materials: 3 points for border metal material, 3 points for frame integration, 3 points for base metal material, 3 points for back shell HIPS flame retardant material + back sheet metal, 3 points for metal back sheet drawing process, and out of 15 points .
Cool open T55
Cool open T55 backplane for all metal backplane, Apple Unibody type molding process to create, precision, high strength, not easily deformed. The back shell is made of high-strength ABS engineering plastics, which adds complexity due to DIY customization and gives extra points.
Cool open T55 work materials: 3 points metal frame, integrated frame 3 points, metal base 3, metal back plate material 2 points, backplane stiffener process design 2 points, get 13 points.
TCL H8800 Extreme Edition
TCL H8800 Extreme Edition first introduced the wooden front frame, metal frame using anodized metal technology and high light cutting process, work materials worthy of recognition. The design of the integrated sound base is also innovative and aesthetic.
Konka G9200 workmanship materials: border material 2 points, border process 2 points, base material 3, back shell 1, get 8 points.
Millet TV 3
Millet TV 3 frame with plastic + metal material, using double 45 ° drilling process. Metal brushed backplane. Base metal material, the design continues the millet TV's "Y" design.
Millet TV 3 border material 2 points, frame process 2 points, base material 3 points, back plate material 3 points, backplane process 3 points, a total of 13 points.
Skyworth G8210
Skyworth G8210 uses a full metal frame, diamond cutting and grinding process, a hot bending molding, beautiful and strong.
Skyworth G8210 3 points metal frame, border process 2 points, 3 points metal base, back shell material 1 minute, a total of 9 points.
Changhong Q2EU
Changhong Q2EU has metal brushed edges for added fashion. Local gold metal base, heavy.
Changhong Q2EU frame is made of metal + plastic material 2 points, metal brushed edge process 3 points, metal base material 3 points, back shell material 1, back shell imitation wire drawing process 1 minute, a total of 10 points.
Popular FD5551A-SU
Popular FD5551A-SU TV adopts metal frame, the back cover of the body is made of metal, with drawing, metal plating process, strong texture.
Popular FD5551A-SU border material 3 points, frame process 3 points, base material 3 points, back shell / back plate material 3 points, back shell / back plate process 3 points, a total of 15 points.
Storm TV 55B
Storm TV 55B uses metal brushed edging, metal brushed backplane, metal base, and materials worthy of praise.
Storm TV 55B frame material 3 points, frame process 3 points, base material 3 points, back shell material 3 points, back shell process 3 points, a total of 15 points.
Chuangjia 55HAD5500
It can be seen that the partition layout of Skyworth S9300 TV's functional circuit boards is clear, and the power supply, screen driver, main board (movement), sound, etc. are visible at a glance and the wiring is well-ordered. In addition, the fixed wiring is made of flame-retardant adhesive tape, unlike the cheap fiber tape used in general television.
Skyworth S9300 TV has a dense heat sink on its power circuit, which is beneficial to heat dissipation.
This power circuit board gives people a feeling of solid workmanship. The materials used are real. From the back of the power board, it can be seen that each solder joint is accurate, accurate and full of light.
In the dismantling process, we removed the woofer unit. Its volume is very large. It is a one-piece package design. The whole is fixed on the camera body by three soft rubber rings. This treatment prevents resonance and facilitates sound transmission.
The overall interior of Skyworth S9300 feels neat, with detailed workmanship and superb materials. The fuselage is grounded through the power cord, and internal traces are in accordance with safety certification requirements, using flame retardant materials. Skyworth S9300 internal dismantling score: 15 points.
Millet TV 3
For a 60-inch split-TV with its own speaker, the price of 4999 yuan is hard to imagine in the previous TV market, but does this mean that Xiaomi TV 3 has "shaking in the invisible place?" "What?" It is estimated that this is also a doubt for many users, and we had this suspicion before.
Since the smart module is separated from the main body of the TV and moved out to the audio section, the layout of the circuit board within the main body of the TV set 3 of the millet is simpler than other TVs, and is composed of a power circuit and an image processing circuit, and the wiring is convenient.
It can be seen that: Xiaomi TV 3 has no cluttered lines, no snaking twists and turns, and the fixed lines are also very regular. The overall workmanship is good. We gave it a score of 13 points for internal dismantling.
Skyworth G8210
The Skyworth G8210 is a LCD TV that uses HDR technology. This feature is also reflected in the interior of the TV - the display driver circuit board is particularly large, and the heat sink of the power supply is also many.
The layout of Changhong 55Q2EU is quite satisfactory, and the overall workmanship has the demeanor of the big factory. The fixed alignment is made of fiber tape. The internal dismantling part we give is 12 points.
Popular TV
The popular TV integrates the power circuit and the intelligent movement part on one board, which has higher integration and lowers the cost. The sound is also merged into a whole by two general speakers, but it is still four units.
The internal dismantling part of Storm TV 55B gave us a score of 14 points.
Cool open T55
Cool open T55 TV This TV was not dismantled during the evaluation, but from the perspective of the dismantling done by the media counterparts, we can give a score of 13 points.
TCL H8800 Extreme Edition
The TCL H8800 Extreme Edition TV was not dismantled when it was evaluated, but judging from the previous disassembly of the TCL TV, we can give a conservative score of 13 points.
Konka G9200
The TV of Konka G9200 was not dismantled at the time of the evaluation, but judging from the disassembly of Konka TV in the past, we gave a conservative score of 12 points.
Eight, quality performance
Image quality We assess from several aspects: whether it has a wide color gamut, whether it has backlight partition control, and whether it has motion picture compensation.
Wide color gamut: Traditional LED TVs cannot display all colors that the human eye can sense. Usually, they can only display the color gamut of NTSC 60%-70%. Currently on the market, the average LED TV color is 72%, the first generation of high color LED 82%, and the second generation of high color LED TV can reach 96%. In recent years, various new technologies, such as quantum dots and OLEDs, have been used to widen the color gamut to 100% or 110%, making the picture more realistic, more vivid colors, clear and sharp, and vivid details. In this Hengping review, we evaluated the score based on the color gamut technology of the participating televisions.
Local Dimming: Local Dimming means local dimming. Using a backlight system composed of hundreds of LEDs, it can be adjusted according to the light and darkness of the image. The brightness of the highlighted part of the display image can be maximized, while at the same time The dark part can reduce brightness and even close to achieve the best contrast.
Motion Picture Compensation (MEMC): When some TVs are playing sports pictures such as racing cars and fights, the picture will be jittery and blurry. It is not clear if people watch it, and people will feel dizzy. Therefore TV manufacturers have developed MEMC screen stabilization technology, also called motion picture compensation optimization, inserting a frame of motion compensation frame between two traditional frames of images, so as to achieve the effect of clearing the residual image of the previous frame image and improving the dynamic clarity. , The image trailing is reduced to the degree that the human eye is difficult to perceive, and the high-speed motion picture is clearer and smoother without smearing.
Subjective feelings: The editor passed the “Super HiVi Cast†and other quality tests to conduct more detailed tests on participating TV's color transition, contrast, and three primary color reduction capabilities to test the strength of this product. The test pictures were taken in the standard mode (for reference only when the screen shots were taken for multiple digital conversions after the shooting and the reader's display device performance was different).
Quality rating standards: color gamut 4, backlight partition 3, motion picture optimization 3, subjective experience 5, total score 15 points. This item has a weight of 1.4.
Skyworth S9300
Skyworth S9300 is an OLED TV with LGD 4-color 4K IPS hard screen, WRGB four-color technology, and non-toxic full color gamut. The color reproduction transition of Skyworth OLED TV 55S9300 is quite outstanding, and the squares in the color scale diagram are overly obvious. Especially the transitions between each grid of green and red colors are very clear. The transition at the top is distinguishable and shows good color. Transitional capabilities.
In the color saturation test, the overall effect and the color reproduction ability of the cool open T55 TV picture are very good. From the test chart, it can be seen that the screen display effect is realistic and natural. Just like the one in the real life can be seen by oneself, the saturation performance is substantial.
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TCL H8800至尊版
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康佳G9200的画质表现得分：色域3，背光分区控制2，主观感å—4，得9分。
Millet TV 3
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I. TV Display Technology Development in 2015
In 2015, the TV consumer market was about 45.03 million units, which was roughly the same as last year, and the industry entered a stage of low growth. However, the manufacturing level and technical capabilities of TV products have increased in 2015. New products and new technologies have emerged one after another. New products such as curved TV, quantum dot TV, ultra-thin TV, 4K OLED TV, and laser home theater have made the TV market very active. .
OLED TV mass production, prices go down
CRT has long been regarded as the first generation of television display technology, LCD is regarded as the second generation technology, and OLED is considered as the third generation of display technology. OLED display technology has many advantages, such as pure black, vivid colors, ultra-high contrast, fast response and so on. In 2014, OLED technology gradually matured, and the yield rate increased to over 70%. By 2015, the yield of OLED TVs has reached 80%, which can meet the rapid growth of consumer demand.
In 2015, China Color TV began to deal with OLED TV products and mass-produced 4K OLED TVs in China, opening the market. LG Display, an upstream panel maker that has always pushed OLED technology, has teamed up with LG Electronics, Skyworth, Konka, Changhong, Haier and other color TV companies to create an OLED camp to accelerate the adoption of OLED TVs. It is believed that manufacturers that will launch mass-produced OLED TVs in 2016 will increase.
The advantages of OLED display technology
In terms of capacity, LG Display plans to invest 8.7 billion US dollars to establish the world's largest OLED research and development plant, plus a large-size OLED screen, so that OLED production capacity will greatly increase. Market research firm DisplaySearch expects that the OLED market will grow at a CAGR of 93.4% during 2015-2019. For color TV manufacturers, Skyworth stated that only Skyworth's own OLED TV sales could grow by a factor of 10 in 2016, and that by 2019, OLED TVs will replace LCD TVs and become mainstream in the color TV market.
With the mass production, the overall price of OLED TVs began to decline. Compared with the price range of 50,000-60,000 years ago, the prices of domestically-made large-size 4K OLED TVs have been greatly reduced. Recently, Skyworth has 55-inch OLED TVs. There have been prices as low as $1,199. Although everyone currently recognizes that there is room for price reductions in OLED TVs, it is almost a jump in prices compared to previous prices. This has already led some consumers who are pursuing high picture quality to start their heartbeat. The current sales of OLED TVs are very good. I believe 2016 will be further popularized.
HDR technology enters the market
HDR (High Dynamic Range, high dynamic range) television, that is, by controlling the brightness of the images in different areas of the television, provides television viewers with more dynamic range and image details, so as to better reflect the visual effects in the real environment. When HDR TVs play HDR movies, the colors on the TV are more vivid, the contrast between the brightest and darkest pictures is clearer, and the objects in the picture are more realistic.
The brightness that can be recognized by human eyes is very broad, and the brightness range that can be distinguished during the day is 200 to 20000 nits. In the nighttime environment, the distinguishable brightness range is 1 to 200 nits, while the brightness range of traditional movies and televisions has been controlled within 100 nits. This design sacrifices many scene information of movie content. In order to achieve the feeling of high brightness, traditional movies can only be limited to watching in a dark movie theater. This kind of design is out of frustration. In order to solve this real and urgent need for the scene, technical experts and film directors launched HDR technology.
Brightness dynamic range attenuation from nature to display devices
HDR is not only supported by TV, but the source of the program itself must be HDR format, so the film source has become the biggest constraint factor. The good news is that Hollywood Studios has started to produce HDR content. According to reports, Warner Bros. and Dolby have announced that films such as "The Edge of Tomorrow" and "Fearless Storm" will undergo HDR remake. The Blu-ray Disc Association will also introduce Ultra High Definition Blu-ray Disc, which also includes support for HDR functionality.
At present, HDR TVs from TV manufacturers such as Skyworth and Changhong have already been on the market or support upgrades to HDR. At the just-convened CES, Sony, Samsung, LG, etc. also exhibited HDR-enabled TV products. It is believed that in 2016, it will also Available for sale, HDR technology is expected to be popularized in mid-to-high-end TV products this year under the vigorous promotion of the industry.
Industry insiders generally believe that HDR is another major leap in display technology after 3D and 4K technologies. However, with the view of Xiao Bian, HDR TVs, like 4K TVs, are still lacking strong support for content (and even worse), and it is difficult to form a scale in content within two or three years. Consumers can use HDR as an extended feature when purchasing. Select (local tyrants say the other) without having to pay too much for the purchase cost.
8K TV is coming soon
At CES 2016, LG, Sharp, Skyworth, Hisense, Konka, Changhong and other international and domestic TV manufacturers exhibited 8K TVs. Compared to CES 2015, more 8K TV manufacturers were launched this year, I believe in 2016, 8K. TV will officially enter the TV market in bulk. As of press time, 8K TVs currently on the domestic market have been Sharp LCD-80XU35A, quoted at 69,999 yuan.
Laser home theater
Laser TV startup market The development of laser television (laser home theater) has a long history. As early as 2003, TV prototypes based on the laser principle have appeared, but they have not matured. In recent years, after surmounting the technical difficulties, laser televisions appearing in the new face of laser projection have gradually entered the field of vision, and a home theater system has been constructed in the form of a passive optical screen + host + audio.
At present, the laser home theater is mainly aimed at large-size display markets of more than 80 inches. In this size area, the price of LCD TVs is much higher than that of projections, and thus laser home theaters have a certain degree of competitiveness. In addition, the laser home theater has the advantages of a screen that is not dazzling, more energy-efficient, and has a long service life. However, such laser home theaters currently have picture quality limitations such as 1080P resolution only.
At present, China's Guangfeng Optoelectronics, Yisida, etc. have all introduced laser display solutions for the home market, and most of the domestic TV manufacturers also have laser home theater product plans. However, only Hisense will release them as key new products (mainly In order to compete with the OLED TV camp, the product is available in 85-inch, 100-inch, and 120-inch models. The 100-inch model is available now, starting at 59,999 yuan (classic version) and officially launched in April 2016.
At present, most of these products are aimed at commercial users or high-end home users, and do not constitute an impact on large-screen televisions. However, it is understood that there will be a million-dollar laser home theater available in 2016 (the rumored cooperation between Guangfeng Optoelectronics and Xiaomi), which may trigger a new round of attention in the industry and the market.
Second, the development of television products in 2015
Curved TV sales growth
Curved TVs have been around for a long time, but in mid-2015, the popularity of curved TVs has suddenly increased. Most brands have introduced curved TV products, among which Samsung, TCL, and Hisense are the main players. Although the current curved TVs are dominated by LCD products and are not controversial due to low technical content, their increased sales reflect the actual market demand. It is believed that with the return value of future prices and the promotion and price reduction of OLED surface TV, the proportion of curved TV in the market will further increase, and more mid- to low-end products will emerge.
Curved TV sales growth
Split into one dispute In 2015, the television industry also has a focus on products: upgrading, splitting/integrity. The "split-type" TV separates the screen of the TV from the rest of the TV so that DIY upgrades can be performed. The concept of an all-in-one TV comes out with the appearance of splits, because traditional TVs are all one-piece TVs; but today we are talking about one-piece TVs that refer to scalable integrated TVs.
Split TV appeared as early as 2012, when Samsung introduced the TV ES8000 with "Smart Upgrade Card." In the past two years, the development of screens and smart modules has not been synchronized. People pay attention to split TV and manufacturers have launched such products. Split TV, Xiaomi launched the screen + host audio millet TV 3, Barley Technology launched a screen + audio + host barley TV. On the one-upgradeable TV, there are “card-card TVs†that integrate smart modules into pluggable boxes, such as Haier Ali II TV, Changhong Kaike TV II, and Storm TV.
However, there are still farther, such as cool open to launch the "separate and upgradeable integration" cool open T55, divided into screen + host + audio + front panel design, host box and audio can be customized upgrade, front panel Customizable replacement, greater freedom.
Split TV
Split TV claims that it has the advantage of scalability; the one-upgrade TV believes that integration is the right path and is the direction of technological development. Split TV is the performance of industry's immaturity and it is a retrogression. Of course, this is just a mutual view among manufacturers. From a consumer perspective, split TV can also bring convenience such as convenient interfaces.
Split TV can be seen as an attempt to personalize and customize televisions. It can be foreseen that this will become a trend in the future of television. Consumers will choose and combine their favorite display screens, mainframes, stereos and so on.
In addition to split and curved surfaces, there are new forms of TV products such as ultra-thinning and touch-screening in 2015, which are not detailed here.
The above introduced various new television display technologies and TV design trends. We believe that whatever display technology or TV is used, as long as they can bring better results to users and experience content applications, they can be more user-friendly. Price sales will certainly be welcomed by consumers, win the market and win the future.
Third, Hengping introduction
The significance of Hengping
In 2015, there were a lot of hot events in the TV industry. There was a lot of controversy among people in the industry. The dispute between the traditional TV manufacturers and the emerging Internet TV manufacturers is important for hardware performance and software experience. There are also many disputes between video vendors and non-video manufacturers within the Internet TV manufacturers, mainly for video content and functional services. Heavy and light.
The war of words between vendors has its own position. For consumers and for our media, which aspect of television is more important? ——Of course it is the top level in all aspects. This is the best! In our mind, a best TV should not be a partial schoolboy but should have both advanced hardware performance and comfort. System experience, but also has rich video content, but also have a variety of convenient after-sales service, life services. Whoever buys such a television is willing.
In 2015 TV horizontal evaluation, our theme was “software and audiovisual comprehensive development†to find the best smart TV with comprehensive experience.
Hengping project and method introduction
1. Industrial Design: The appearance design is a very important aspect of the product. This project compares appearances of participating products and sees whether each product has unique features and whether it can get rid of homogeneity. At the same time, whether it has a frameless design or whether the thickness of the body is ultra-thin is considered.
2. Materials for workmanship: mainly examine whether the shell material is solid and reliable, and inspect through the materials of the frame, back shell, and base, and the process of the frame.
3. Full dismantling: Dismantle the participating products thoroughly and observe whether their internal workmanship and materials are carefully and carefully examined whether the internal components are consistent with the standard.
4, hardware configuration: Comparison of the participating products of CPU, GPU, RAM, ROM and other hardware configuration, and refer to the software running points for comprehensive assessment.
5, color quality: professional display performance test, the first objective test to use the professional colorimeter TOPCON BM-7A for color gamut, brightness, contrast and other tests, and then the subjective test, the use of SUPER HIVI CAST benchmark test for a clear picture Degrees, color reproduction and other comparisons.
6. Audio experience: Through subjective experiences such as Cai Qin's “Falungâ€, Qi Yu’s “Boat Songâ€, Eagle Band “Kaizhou Hotelâ€, and Yan Xuemin’s “Drum Poetry†and other popular audio reviews, the main focus is on bass, sound field size, and detail analysis. Force and so on.
7. System operation: Comparing the function, design, and experience of the remote control, whether the mobile phone remote control is simple and quick, and the UI design of the TV system, the convenience of the input method, and whether there is voice or somatosensory manipulation.
8. Smart Experience: Experience the intelligent function of smart TV, whether the multi-screen interaction is convenient and practical, and how to use the smart phone to control the experience. It mainly examines multi-screen interaction, free installation/uninstallation procedures, voice functions, and gesture/motion/sense recognition.
9, game entertainment: the main statistical video on demand platform video resources, and game resources, whether there are K songs, and other entertainment resources, entertainment accessories and so on.
10, price competitiveness: the price is a very important choice factor for consumers to buy home appliances, price war is often a very effective means for home appliance manufacturers to compete in the industry, so we also make an inspection in the Hengping, mainly to see the price in the same category Is there an advantage in the product?
Fourth, participating products
This TV Heng Heng sent test product requirements:
1. Must be a TV product that is officially listed after January 1, 2015.
2. The products to be sent and tested must be completely consistent with the products sold on the market from the inside to the inside of the package.
There are 9 brands participating in the TV review, all of which are domestic brands. There are a total of 10 products. As shown in the following figure, some products have already been evaluated individually, and will not be described in detail in this article.
Skyworth S9300
Skyworth G8210
Cool open T55
TCL H8800 Extreme Edition
Konka G9200
Millet TV 3
Changhong 55Q2EU
Popular TV FD5551A-SU
Storm TV 55B
Chuangjia 55HAD5500
Fifth, industrial design
Compared to the black plastic shells a few years ago, the design of televisions is now more and more valued by manufacturers. High-end products should have their own unique features. If they can't get rid of homogeneity from the outside, how can they be called flagships?
How to horizontally compare the value of each TV? This Hengping review will examine the appearance characteristics (5 points), innovative design (5 points), frame design (2 points), and the body's thinness (3 points). The score of this item is 15 points. The weight in the sub-calculation is 1, after all, it is not enough to look at the face, or to pay attention to the inner, and the weight of the picture quality will be higher.
Skyworth S9300
Skyworth S9300 is an OLED TV. As the flagship product of Skyworth's layout on OLED, S9300 has made considerable efforts in design. Front large screen, with boundless design; slim body 5.27mm; Appearance characteristics: a transparent acrylic panel below the screen, with a breathing light, very cool in the dark; front speakers beautiful, but also good sound quality.
The front of Skyworth S9300
Breathing lights in the dark is very dazzling
Skyworth OLED TV S9300 frameless design
Skyworth S9300 screen border is bright silver, material is aluminum, the surface of the plating process, excellent workmanship. Thanks to the use of OLED screens, Skyworth S9300's body can be made very thin. The thinnest point is only 5.27mm, and the thinness is the highest among the participating televisions.
5S thickness is 7.6mm, Skyworth S9300 is thinner than 5S
Skyworth S9300 industrial design score: appearance features 4, innovative design 3, no border design 2, body thickness 3, scoring 12 points.
Cool open T55
Cool open T55 in the design is very innovative, unique in the front panel with a customizable linen decoration. Cool open is also preparing to introduce various styles and materials of panels, such as: wood, glass, oil painting, etc., users can customize the system according to the home environment or personal preferences.
Cool open T55 TV front appearance
Linen cloth is a kind of skin-friendly clothing material, texture, flexibility, corrosion resistance, long preservation time, it also applies to the field of art, as a cloth painting oil, has an artistic atmosphere. This is the first time TV has applied linen to television designs.
Cool open T55 front panel with customizable linen decoration
In addition to the artistic elements of the exterior design, the cool open T55 also adopts a modular design on the body design. The TV will be separated from the bass unit and the main box. Users can purchase and upgrade independently according to their own needs, improving the freedom of use of the TV. degree. The customization of the audio unit is the biggest difference between the CoolTV T55 and other customized TVs. It reflects the powerful industrial design and manufacturing capabilities.
Cool open T55 TV with replaceable and upgradeable sound module and intelligent module
Cool stereo T55 TV behind the sound module, intelligent module
Cool open T55 uses frameless design, display LCD module uses a three-tier integrated design, so that the thickness of the screen body to 7.9mm.
Cool open T55 body thickness slightly thicker than iPhone 5S
Cool open T55 industrial design score: Appearance features recognition 5, innovative design 4, no border design 2, body thickness 3, get out of 10 points.
TCL H8800 Extreme Edition
The TCL H8800 Extreme Edition is a curved LCD TV with a unique design and a non-pedestal design that blends the Harman Kardon sound and the base perfectly.
TCL H8800 Extreme Edition Positive
The TCL H8800 Extreme Edition innovatively uses a half moon curved border design that echoes the curved screen body. It is worth mentioning that TCL learns from the peach wood style design in the interior of the car and introduces the wood material into the TV product. The birch-style front frame decoration gives a luxurious feeling.
TCL H8800 Extreme Edition, LOGO breathing light
The TCL H8800 Extreme Edition features a black high-gloss front frame and a brown metallic brushed aluminum border.
Removable interface baffle on the back of the TCL H8800 Extreme Edition
TCL H8800 Extreme Edition Industrial Design Ratings: Exclusive Features 5, Innovative Design 4, 9 Points.
Konka G9200
The design uses local gold style, with black borders.
In the middle of the bottom trim, Logo is silver-colored, with a metallic feel, and the lower part is equipped with a breathing light. When the TV stands by, the breathing light emits white light.
Konka G9200 Industrial Design Rating: Feature Recognition 3, Innovative Design 3, Body Thickness 2, 8 points.
Millet TV 3
Millet TV 3 is a split-TV, the standard version mainly includes a 60-inch screen body and a built-in Soundbar speaker with a main control chip, in addition to subwoofer, need to be purchased separately.
The thickness of the 60-inch TV's body screen is 11.63mm, which is similar to the thickness of the general mobile phone body.
Screen border and phone thickness contrast
Millet TV's Soundbar incorporates a smart host module with a metal shell. The operation buttons are located directly above the center of the speaker for ease of operation.
Independent Soundbar+ TV host
Soundbar function key in the center of the fuselage
Millet TV 3 exterior design rating: feature recognition 4, innovative design 4, body thickness 3, a total of 11 points.
Skyworth G8210
The appearance of Skyworth G8210 adopts the classic local gold style design. The border, base, remote control and camera are all gold-coloured.
Skyworth G8210
Full metal frame with diamond cutting and grinding process, full of radon.
Skyworth G8210 full metal frame
Various local gold accessories
Skyworth G8210 Industrial Design Rating: Feature Recognition 4, Innovative Design 3, Body Thickness 2, 9 points total.
Changhong Q2EU
Changhong Q2EU is a curved LCD TV. Its design features a base design that mimics the Eiffel Tower structure, providing a stable support for the body.
Changhong Q2EU
Changhong Q2EU base design imitation Eiffel Tower
Although the Changhong Q2EU is a curved surface TV, the thickness of the body is relatively thin, similar to the ordinary side-in TV. The frame is a spliced ​​border design with brushed metal edging.
Changhong Q2EU body side
Changhong Q2EU's LOGO
Changhong Q2EU Industrial Design Rating: Feature Recognition 4, Innovative Design 3, Body Thickness 3, a total of 10 points.
Popular FD5551A-SU
Popular FD5551A-SU adopts a minimalist design concept and is overall simple. The main color is pure champagne, and the frame, base and back shell are made of metal and golden texture.
Popular FD5551A-SU
Integrated metal frame, light golden texture.
Popular FD5551A-SU frame design
Popular TV LOGO
The pedestal of this TV is designed to be thin, in perfect harmony with the overall concise style.
Popular FD5551A-SU base
The figure below is a metal-plated crystal wire drawing backplane that is popular with FD5551A-SU TVs. The front and back of the TV are very high in value.
Popular FD5551A-SU back
In addition, the popular TV backshell also uses a hidden interface panel to ensure the overall style is simple.
Hidden interface popular with FD5551A-SU
The appearance of the FD5551A-SU TV is very appealing, simple and elegant, and the design is innovative, with features and high recognition. Rating: Overall characteristics 5, innovative design 4, body thickness 2, a total of 11 points.
Storm TV 55B
Storm TV 55B uses a rose gold all-metal look, split design, but also a more distinctive TV.
Storm TV 55B
In terms of appearance, the Storm Super TV adopts a rose gold color scheme, and the base, frame, backplane, and speakers all use rose gold colors.
Storm TV 55B plastic frame, metal brushed edge
Storm TV 55B base, LOGO
Storm Super TV uses a plug-in split design, the CPU and GPU and other core hardware are integrated in a hot-swappable Tvkit (TV host), the user can later replace the Tvkit, to complete the TV upgrade.
Storm TV 55B back
Storm TV 55B Hot-swappable Tvkit (TV host)
The design of Storm TV 55B also has its own characteristics. The slightly reddish rose gold color is rare and has a certain degree of recognition. Rating: Feature Recognition 5, Creative Design 3, Borderless Design 2, Body Thickness 3, scored 13 points in total.
Chuangjia 55HAD5500
Chuangjia 55HAD5500
Chuangjia 55HAD5500
Chuangjia 55HAD5500 is a relatively traditional TV. We have given appearance recognition 3 and body thickness 2 to 5 points in industrial design.
Six, work materials
A good television must work hard in this regard. Because the border material, whether the integrated production process is not only aesthetic problems, but also affect the leakage of LCD TVs, affecting the quality. Workmanship material rating standards: border material 3 points, frame process 3 points, base material 3 points, back shell / back plate material 3 points, back shell / back plate process 3 points, a total of 15 points, weight 1.2.
Skyworth S9300
Skyworth S9300: Metal Base
Skyworth S9300: metal integrated edging, metal brushed backplane
Skyworth S9300 work materials: 3 points for border metal material, 3 points for frame integration, 3 points for base metal material, 3 points for back shell HIPS flame retardant material + back sheet metal, 3 points for metal back sheet drawing process, and out of 15 points .
Cool open T55
Cool open T55 backplane for all metal backplane, Apple Unibody type molding process to create, precision, high strength, not easily deformed. The back shell is made of high-strength ABS engineering plastics, which adds complexity due to DIY customization and gives extra points.
Cool open T55: metal matt base
Cool open T55: metal integrated edging, metal backplane
Cool open T55 work materials: 3 points metal frame, integrated frame 3 points, metal base 3, metal back plate material 2 points, backplane stiffener process design 2 points, get 13 points.
TCL H8800 Extreme Edition
TCL H8800 Extreme Edition first introduced the wooden front frame, metal frame using anodized metal technology and high light cutting process, work materials worthy of recognition. The design of the integrated sound base is also innovative and aesthetic.
TCL H8800 Extreme Edition Frame and Base
Back shell adopts engineering plastic
TCL H8800 Extreme Edition working materials: plastic + wood + metal frame 3 points, wooden front frame + plastic frame process 3 points, wooden audio base 3 points, back shell material 1 minute, back shell (board) process design 2 points, 12 points.
Konka G9200
Konka G9200 uses ART3 frame design, gold and black against each other.
The tripod uses a horn design, local gold color, made of metal and plastic material, very heavy, bearing capacity and stability.
The back shell is made of high-quality plastic injection molding. The heat dissipation holes are widely distributed, and the heat dissipated during TV work is dispersed in time.
Konka G9200 back shell
Konka G9200 workmanship materials: border material 2 points, border process 2 points, base material 3, back shell 1, get 8 points.
Millet TV 3
Millet TV 3 frame with plastic + metal material, using double 45 ° drilling process. Metal brushed backplane. Base metal material, the design continues the millet TV's "Y" design.
Millet TV 3 metal bracket
Millet TV 3 metal backplane
Millet TV 3 border material 2 points, frame process 2 points, base material 3 points, back plate material 3 points, backplane process 3 points, a total of 13 points.
Skyworth G8210
Skyworth G8210 uses a full metal frame, diamond cutting and grinding process, a hot bending molding, beautiful and strong.
Skyworth G8210 full metal frame
Gold-plated metal base
Skyworth G8210 back shell, body thickness
Skyworth G8210 3 points metal frame, border process 2 points, 3 points metal base, back shell material 1 minute, a total of 9 points.
Changhong Q2EU
Changhong Q2EU has metal brushed edges for added fashion. Local gold metal base, heavy.
Changhong Q2EU metal brushed edge
Changhong Q2EU metal base
Changhong Q2EU plastic back shell imitation wire drawing process
Changhong Q2EU frame is made of metal + plastic material 2 points, metal brushed edge process 3 points, metal base material 3 points, back shell material 1, back shell imitation wire drawing process 1 minute, a total of 10 points.
Popular FD5551A-SU
Popular FD5551A-SU TV adopts metal frame, the back cover of the body is made of metal, with drawing, metal plating process, strong texture.
Popular FD5551A-SU metal integrated frame
Popular television metal wire drawing back
Popular TV slim metal base
Popular FD5551A-SU border material 3 points, frame process 3 points, base material 3 points, back shell / back plate material 3 points, back shell / back plate process 3 points, a total of 15 points.
Storm TV 55B
Storm TV 55B uses metal brushed edging, metal brushed backplane, metal base, and materials worthy of praise.
Storm TV 55B Brushed Backplane
In order to make the base rose, frame, back plate, horn and other areas of rose gold consistent in color, Storm TV 55B adopts four different processes: integrated bending and engraving, high-temperature melting die-casting, steel plated galvanized one-hole punching and steel plate punching and cutting.
Storm TV 55B metal base, plastic back shell
Storm TV 55B frame material 3 points, frame process 3 points, base material 3 points, back shell material 3 points, back shell process 3 points, a total of 15 points.
Chuangjia 55HAD5500
Chuangjia 55HAD5500 work material frame material 2 points, border process 2 points, base material 2 points, back shell material 1 minute, a total of 7 points.
Seventh, internal dismantling
In the dismantling part, we will fully dismantle the participating products and observe whether their internal workmanship and materials are carefully and carefully. A total of 15 points, weight 1.3.
Skyworth S9300
The circuit board inside Skyworth S9300 TV is as follows:
Seventh, internal dismantling
In the dismantling part, we will fully dismantle the participating products and observe whether their internal workmanship and materials are carefully and carefully. A total of 15 points, weight 1.3.
Skyworth S9300
The circuit board inside Skyworth S9300 TV is as follows:
Remove Skyworth S9300 TV body from back shell
It can be seen that the partition layout of Skyworth S9300 TV's functional circuit boards is clear, and the power supply, screen driver, main board (movement), sound, etc. are visible at a glance and the wiring is well-ordered. In addition, the fixed wiring is made of flame-retardant adhesive tape, unlike the cheap fiber tape used in general television.
Skyworth S9300 TV internal layout
Skyworth S9300 TV has a dense heat sink on its power circuit, which is beneficial to heat dissipation.
Full of heat sinks
This power circuit board gives people a feeling of solid workmanship. The materials used are real. From the back of the power board, it can be seen that each solder joint is accurate, accurate and full of light.
In the dismantling process, we removed the woofer unit. Its volume is very large. It is a one-piece package design. The whole is fixed on the camera body by three soft rubber rings. This treatment prevents resonance and facilitates sound transmission.
Woofer: Original JBL Subwoofer
The overall interior of Skyworth S9300 feels neat, with detailed workmanship and superb materials. The fuselage is grounded through the power cord, and internal traces are in accordance with safety certification requirements, using flame retardant materials. Skyworth S9300 internal dismantling score: 15 points.
Millet TV 3
For a 60-inch split-TV with its own speaker, the price of 4999 yuan is hard to imagine in the previous TV market, but does this mean that Xiaomi TV 3 has "shaking in the invisible place?" "What?" It is estimated that this is also a doubt for many users, and we had this suspicion before.
The rear panel of the millet TV 3 is divided into two parts. The top is the metal wire drawing back panel, and the plastic back shell is slightly highlighted below, and we disassemble the plastic back shell part. The whole back shell is fixed by multiple small screws. The installation is very firm. After removing all the screws, push the back panel toward the top of the screen to remove the back panel.
Panel is advertised by LG Display's 60-inch screen, model MI60 (T8)
Since the smart module is separated from the main body of the TV and moved out to the audio section, the layout of the circuit board within the main body of the TV set 3 of the millet is simpler than other TVs, and is composed of a power circuit and an image processing circuit, and the wiring is convenient.
A detailed view of the power section of the TV screen.
TV power interface details
Image processing and signal output circuit board
This part is the image processing and signal output part of the circuit board, dynamic image compensation and area backlight control is also responsible for this part.
I did not expect to even forget to call my own slogan in such places.
It can be seen that: Xiaomi TV 3 has no cluttered lines, no snaking twists and turns, and the fixed lines are also very regular. The overall workmanship is good. We gave it a score of 13 points for internal dismantling.
Skyworth G8210
The Skyworth G8210 is a LCD TV that uses HDR technology. This feature is also reflected in the interior of the TV - the display driver circuit board is particularly large, and the heat sink of the power supply is also many.
Skyworth G8210 TV internal
From the dismantling chart, we can see that the Skyworth G8210 has a well-organized circuit layout, orderly and neat wiring traces, and fixed fire-retardant tapes.
In the internal dismantling section, we gave the Skyworth G8210 a score of 13 points.
Changhong 55Q2EU
Changhong 55Q2EU
Changhong 55Q2EU internal
Changhong 55Q2EU layout alignment work
The layout of Changhong 55Q2EU is quite satisfactory, and the overall workmanship has the demeanor of the big factory. The fixed alignment is made of fiber tape. The internal dismantling part we give is 12 points.
Popular TV
The popular TV integrates the power circuit and the intelligent movement part on one board, which has higher integration and lowers the cost. The sound is also merged into a whole by two general speakers, but it is still four units.
55å‹ The interior of the TV
55 å‹ LG and Samsung have adopted the panel of popular TV. The LG panel is the evaluation product we received.
LG panel
The color image processing chip is Samsung's. Power and smart movement
Route layout
From the internal dismantling point of view, popular TV design and materials are relatively simple, the overall score is 11 points.
Storm TV 55B
Stormwind TV 55B separates the smart part, but overall it still has three boards. One part of the color processing plus electromagnetic shielding cover.
Internal situation of Storm TV 55B
Better wire, more orderly and neat alignment
Many heat sinks ensure rapid heat dissipation
Stormboard TV is also marked on the smart movement board
The internal dismantling part of Storm TV 55B gave us a score of 14 points.
Cool open T55
Cool open T55 TV This TV was not dismantled during the evaluation, but from the perspective of the dismantling done by the media counterparts, we can give a score of 13 points.
TCL H8800 Extreme Edition
The TCL H8800 Extreme Edition TV was not dismantled when it was evaluated, but judging from the previous disassembly of the TCL TV, we can give a conservative score of 13 points.
Konka G9200
The TV of Konka G9200 was not dismantled at the time of the evaluation, but judging from the disassembly of Konka TV in the past, we gave a conservative score of 12 points.
Eight, quality performance
Image quality We assess from several aspects: whether it has a wide color gamut, whether it has backlight partition control, and whether it has motion picture compensation.
Wide color gamut: Traditional LED TVs cannot display all colors that the human eye can sense. Usually, they can only display the color gamut of NTSC 60%-70%. Currently on the market, the average LED TV color is 72%, the first generation of high color LED 82%, and the second generation of high color LED TV can reach 96%. In recent years, various new technologies, such as quantum dots and OLEDs, have been used to widen the color gamut to 100% or 110%, making the picture more realistic, more vivid colors, clear and sharp, and vivid details. In this Hengping review, we evaluated the score based on the color gamut technology of the participating televisions.
Local Dimming: Local Dimming means local dimming. Using a backlight system composed of hundreds of LEDs, it can be adjusted according to the light and darkness of the image. The brightness of the highlighted part of the display image can be maximized, while at the same time The dark part can reduce brightness and even close to achieve the best contrast.
Motion Picture Compensation (MEMC): When some TVs are playing sports pictures such as racing cars and fights, the picture will be jittery and blurry. It is not clear if people watch it, and people will feel dizzy. Therefore TV manufacturers have developed MEMC screen stabilization technology, also called motion picture compensation optimization, inserting a frame of motion compensation frame between two traditional frames of images, so as to achieve the effect of clearing the residual image of the previous frame image and improving the dynamic clarity. , The image trailing is reduced to the degree that the human eye is difficult to perceive, and the high-speed motion picture is clearer and smoother without smearing.
Subjective feelings: The editor passed the “Super HiVi Cast†and other quality tests to conduct more detailed tests on participating TV's color transition, contrast, and three primary color reduction capabilities to test the strength of this product. The test pictures were taken in the standard mode (for reference only when the screen shots were taken for multiple digital conversions after the shooting and the reader's display device performance was different).
Quality rating standards: color gamut 4, backlight partition 3, motion picture optimization 3, subjective experience 5, total score 15 points. This item has a weight of 1.4.
Skyworth S9300
Skyworth S9300 is an OLED TV with LGD 4-color 4K IPS hard screen, WRGB four-color technology, and non-toxic full color gamut. The color reproduction transition of Skyworth OLED TV 55S9300 is quite outstanding, and the squares in the color scale diagram are overly obvious. Especially the transitions between each grid of green and red colors are very clear. The transition at the top is distinguishable and shows good color. Transitional capabilities.
Skyworth 55S9300 color performance
Skyworth 55S9300 color reproduction transition
Skyworth OLED TV uses 4-color 4K self-illumination as the display core. The OLED display technology has the characteristics of self-luminescence. Each self-luminous pixel can independently emit light and control light, making OLED TV have the ultimate black field performance, infinite contrast, and non-toxicity. Full color gamut, 0.001ms response speed, extremely bright viewing angle and other advantages.
Skyworth OLED TV S9300, LCD TV
In the contrast test of the Skyworth S9300, the model was dressed in a black and white background and a black background. Its outlines on the clothes were all clearly visible, and the silk wrinkles on the clothes were also displayed in detail. Backlight control, under the same conditions, the contrast of OLED TV is higher than LCD TV, white is whiter, black is blacker, dark field performance is better than LCD TV, visible to the naked eye.
Skyworth S9300 quality score: color gamut 4, backlight partition 3, motion picture optimization 3, subjective perception 5, 15 points, OLED TV picture quality is very obvious.
Cool open T55
From the color ladder screen below, you can see that the overall color transition of CoolTV T55 TV is smooth, and the dividing line between each color block is clearly visible. The blue and red patches at the tip of the triangle are still well-graded, and they perform quite well. They are slightly lacking in green, and the transition of a color patch at the tip is not clear. It can be seen that the cool-up T55's color-gradient transition capability is blue> red> green, and the performance is considered to be on the LCD TV.
Cool open T55 color grade transition performance
In the color saturation test, the overall effect and the color reproduction ability of the cool open T55 TV picture are very good. From the test chart, it can be seen that the screen display effect is realistic and natural. Just like the one in the real life can be seen by oneself, the saturation performance is substantial.
Cool open T55 color saturation performance
In the contrast test, cool open T55 performed well. In the picture below, the model is dressed in a black background in a black background. The outline on the clothes is still visible, and the folds on the clothes are also displayed.
Left screen photo, right photo
In the picture below, the model is dressed in a white background with a white background. The outline of the clothes is still clearly visible. The silk wrinkles on the clothes are also displayed in detail. The bright field performance is better than the black field performance, and the original image has a high degree of reduction.
Left screen photo, right photo
é…·å¼€T55的画质表现得分：色域3，背光分区2，è¿åŠ¨ç”»é¢ä¼˜åŒ–3，主观感å—4，得12分。酷开T55的色彩画质表现在液晶电视ä¸å±žäºŽä¸ç‰å上水平。
TCL H8800至尊版
TCL H8800至尊版是一款曲é¢æ¶²æ™¶ç”µè§†ï¼Œé‡‡ç”¨4000R曲率å±ï¼Œå¸¦æ¥ç”»é¢æ²‰æµ¸æ„Ÿä¸´åœºæ„Ÿã€‚æ®å®˜æ–¹èµ„料介ç»ï¼ŒTCL H8800至尊版应用了曲é¢é«˜è‰²åŸŸæ˜¾ç¤ºæŠ€æœ¯ï¼Œå®žçŽ°äº†é«˜è‰²åŸŸæ˜¾ç¤ºéƒ¨ä»¶å’Œæ›²é¢ç”µè§†çš„背光结构精准匹é…，从而其色域覆盖率达到96%NTSC。åŒæ—¶ï¼ŒH8800还æ载了TV+真彩显示技术，实现动æ€å¯¹æ¯”度æå‡28%ã€äº®åº¦æå‡8%ã€èŠ‚能性æ高35%ç‰ï¼Œä¸ä»…ç”»é¢æ›´è‡ªç„¶ï¼Œè€Œä¸”更节能，寿命也更长。
上二图为TCL广色域，下二图为普通色域
在背光方é¢ï¼ŒTCL H8800至尊版采用混åˆè°ƒå…‰æŠ€æœ¯ï¼Œé¿å…äº†ä¼ ç»ŸèƒŒå…‰è°ƒèŠ‚æŠ€æœ¯äº§ç”Ÿçš„ç”»é¢é—ªçƒå¸¦æ¥çš„ä¸é€‚感，更æå‡ç”»é¢äº®åº¦ã€‚
TCL H8800至尊版的画质表现得分：色域4，背光分区3，主观感å—5，得12分。
康佳G9200
康佳G9200在画质方é¢é‡‡ç”¨çœŸå½©èƒŒå…‰ã€è‰²è½®å¼•æ“Žã€ä»¥åŠ4K硬å±æŠ€æœ¯ï¼Œè¾…以64ä½8æ ¸å¤„ç†å™¨è§£ç ，æ供真彩画质。真彩背光是一项LED背光技术，采用最新的LEDç¯ç ，实现光æºå¹³é¢åŒ–，呈现高清晰度ã€é«˜å¯¹æ¯”度画é¢ï¼Œè‰²å½©è¡¨çŽ°æ›´åŠ 绚丽ã€æ›´çœŸå®žï¼Œæ高色域。
康佳G9200背光控制
4K动æ€ç”»é¢
硬解H.265解ç æ’放测试
康佳G9200的画质表现得分：色域3，背光分区控制2，主观感å—4，得9分。
Millet TV 3
在å°ç±³ç”µè§†3的画质评测ä¸ï¼Œç¼–辑用纯色æ¥æ£€æµ‹å°ç±³ç”µè§†3çš„å±å¹•çš„色彩表现，轮æµæ’放了白色ã€ç»¿è‰²ã€è“色和红色。
å°ç±³ç”µè§†3çš„å±å¹•è‰²å½©è¡¨çŽ°
å°ç±³ç”µè§†3çš„å±å¹•è‰²å½©è¡¨çŽ°
从上图ä¸å¯ä»¥çœ‹å‡ºï¼Œå°ç±³ç”µè§†3çš„å±å¹•åœ¨é¢œè‰²çš„表现上较为饱满，没有明显的å色现象，åªæ˜¯åœ¨æ˜¾ç¤ºç™½è‰²å’Œç»¿è‰²æ—¶å¯ä»¥çœ‹åˆ°å±å¹•ä¸¤ä¾§æœ‰äº›è®¸èƒŒå…‰ä¸åŒ€çš„现象，好在并ä¸æ˜Žæ˜¾ã€‚
å°ç±³ç”µè§†3的色彩过渡表现
在色彩过渡测试ä¸ï¼Œå„个色段之间的过渡比较自然;而在两段ç°é˜¶æµ‹è¯•ä¸ï¼Œé™¤äº†æ•°å—1çš„ä½ç½®è¾ƒéš¾è¾¨åˆ«å¤–，其余数å—å‡å¯è¾¨åˆ«å‡ºæ¥ã€‚
æ®å®˜æ–¹èµ„料，å°ç±³ç”µè§†3çš„NTSC色域达85%，并具有MEMCè¿åŠ¨ç”»é¢è¡¥å¿æŠ€æœ¯ã€‚我们通过其画质表现给出得分：色域4，è¿åŠ¨ç”»é¢ä¼˜åŒ–3，主观感å—4，得11分。
创维G8210
创维G821
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