Nuts Smart Cinema Releases a 200-inch Laser "TV"
This afternoon, Holmes Technology's JmGO Nuts Smart Theater released two epoch-making new products, the first of its kind in the field of 1080P Smart Cinema X1 and smart projectors. Hu Zhenyu, Chairman of the Nuts Smart Cinema, said: "The projection can not subvert the TV, the laser can; and after five years, it can be now."
At the same time, Nuts also announced the release of the first operating system in the field of smart projection - nut OS system, and just recently, Nut also announced the strategic investment Jiaying TV Theatre Line Holdings Limited, force the film distribution market, Create a closed-loop ecosystem of "hardware + software + content."
Actually, the public opinion about the smart projectors that will subvert the television has never stopped and has never been realized. Many friendly companies believe that smart projectors may not be able to subvert television for at least five years. So why did Hu Zhenyu believe so much that Nut S1 can now overturn television? Nuts independently developed the first OS platform. What is its strategic goal? The two-year talk about ecology is no stranger to it. So what are the "ambitions" of nuts to create an ecological closed-loop of "hardware + software + content"?
In response, the reporter interviewed Hu Zhenyu, the CEO of Nut Intelligent Cinema, who answered some key questions.
Reporter: Nuts S1 used laser technology for the first time in the field of smart projection. What do you think is the biggest difference between it and common LED technology on the market? Apart from laser technology, what innovations does it have?
Hu Zhenyu: The Nut S1 laser television is the first to use a laser light source in the field of smart projection. It uses a solid-state laser as a light source, and has a service life of at least 10 years and almost no replacement. Most of the traditional projectors are ultra-high pressure mercury lamps, and they need to be replaced once in 2 years.
In addition to laser technology, Nut S1 also uses ultra-short-focus projection technology, the zoom ratio of 0.25:1, more space-saving than traditional projectors. In addition, Nut S1 has a close eye protection function: When a child or an adult approaches the device, the eye protection sensor is touched, and the laser light source is darkened to prevent direct eyes.
Reporter: Prior to this, the public opinion that smart projectors were about to overturn television has never stopped and never came true. Many friends believe that smart projectors may not be able to subvert television for at least five years. So why do you think nuts S1 can now overturn television?
Hu Zhenyu: TV has been difficult to be subverted for two main reasons: 1. TVs rely on ultra-high configuration, and advanced display technology makes smart projectors difficult to overstep; 2 TV content is rich. Users can watch a lot of live channels, movies, and variety shows on TV. Smart projectors are a very new industry and they lack content.
However, these difficult nuts S1 are solved.
In terms of display effect, Nut S1 uses a professional-grade TV chip, Texas Instruments 0.65 high-definition display chip, MEMC's dynamic compensation chip, absolutely comparable to high-end televisions. Moreover, based on the high color gamut of the laser, the nut S1 will bring better color performance and more extreme image display capabilities. The projection screen will be more vivid and more abundant.
In addition, it is more convenient, with a 70-200 inch Full HD large screen projection, making it possible for laser television to enter the home, allowing users to realize their dream of owning the first laser television theater.
At the content level, Nuts Smart Cinema is promoting a scene revolution in audio and video experiences. Up to now, the nuts have been connected to the Central Galaxy Internet TV license, integrating the Central People's Broadcasting Station, Jiangsu Radio and TV Directorate, iQIYI, V-Movie, Douban, and Yinyuetai. Breaking the traditional classification and constructing more influential scenes, such as travel notes, music collections, love seasons, music slimming camps, and boutique photo albums, create scene-based user viewing experiences to bring new users Highest feelings.
Moreover, from the price point of view, with the size of the 120-inch super TV from the main 40-inch to a certain company released, the price of traditional TV has gone up, the price up to more than 400,000. The nut S1 is priced at 16999 to break the high price of TV in the market. It is a very cost-effective product.
Most importantly, nuts are a community of life that combines hardware, software, and content. All three are indispensable and balanced. Now that there are many subversive people, a small breakthrough is called subversion. This is undesirable. The nut S1 not only from the hardware innovation, but also from the software and content at the same time breakthrough, it is a new community of life, it is very likely that the TV will really have the life.
Reporter: At this conference, besides launching the nuts S1, you also released a brand new series of brand nuts X1. What is its positioning? What are the highlights?
Hu Zhenyu: Nuts have previously released a number of product lines, based on the nut P series to fully meet the individual needs, based on the G series of home audio and video entertainment product line, based on the new X1 upgrade, higher resolution, higher brightness, belonging to the family of audio and video entertainment Product upgrades, X1 series will lead the smart micro-projection into 1080P HD era. The resolution of 1920,1080 perfectly renders 1080P HD content, supports 4K HD exquisite images, brightness of 950 ANSI lumens, transmission ratio of 1.13:1, automatic focusing function, and exclusive high-quality cinematic sound effects.
Reporter: This time you also released the exclusive Nut OS system, which is the first system platform in the field of smart projectors. So why did you choose your own R&D system?
Hu Zhenyu: As early as after the B round of financing, Nuts acquired an 18-person UI team, focused on developing new systems, after four months of high-intensity continued fighting, and eventually successfully developed the first and only one in addition to micro-investment Software system.
Nuts exclusively builds an OS system that aims to build a content ecosystem that focuses on user experience. The experience of a good user is not only a high requirement on the hardware, but also requires stickiness in content, and the OS system is an indispensable carrier for content.
Reporter: How to understand your "hardware + software + content" ecological closed-loop?
Hu Zhenyu: In the course of hardware entrepreneurship, it can be roughly divided into two types. One is pure hardware, and it is very risky. Once hardware technology is surpassed by an adversary, it is easy to fall into a dilemma. The other is pure content. The independence of this route is very weak, and its dependence on hardware is very strong. This is because the content must rely on good hardware in order to maximize the value of the content. Nuts chose one of the hardest but longest way to go: hardware + software + content. From product research and development to closed UI systems to content distribution, nuts are forming an ecological closed-loop of “hardware + software + content†and are disrupting the future of television distribution and content distribution.
Reporter: You just mentioned at the press conference that the nuts will introduce cinema films to TVs and open up the second largest movie distribution market outside the traditional cinema line. Then why did you choose to do film distribution? Can you talk about your future strategy and goals in the film distribution market?
Hu Zhenyu: Not long ago, we announced a dream partner in cooperation with Hengye. The main purpose was to introduce cinema films to terminals, open up the second largest film distribution market outside the traditional cinema line, and cut in from the film distribution channel. Native content Distribution, truly into the film distribution market. The profit on software content is continuous and the space is more open in the future.
In the future, we will also plan to cooperate with the theaters to purchase the copyright of the film that is currently being filmed so that users can watch the movie synchronized with the cinema when they open the projector, and enjoy a movie theater experience without leaving the house.
In fact, the development of nuts intelligent theater has become more than just a product. It is also one of the channels for IP distribution. In addition to movie theaters, there are many high-quality dramas such as online dramas and online movies.
At the same time, Nuts also announced the release of the first operating system in the field of smart projection - nut OS system, and just recently, Nut also announced the strategic investment Jiaying TV Theatre Line Holdings Limited, force the film distribution market, Create a closed-loop ecosystem of "hardware + software + content."
Actually, the public opinion about the smart projectors that will subvert the television has never stopped and has never been realized. Many friendly companies believe that smart projectors may not be able to subvert television for at least five years. So why did Hu Zhenyu believe so much that Nut S1 can now overturn television? Nuts independently developed the first OS platform. What is its strategic goal? The two-year talk about ecology is no stranger to it. So what are the "ambitions" of nuts to create an ecological closed-loop of "hardware + software + content"?
In response, the reporter interviewed Hu Zhenyu, the CEO of Nut Intelligent Cinema, who answered some key questions.
Reporter: Nuts S1 used laser technology for the first time in the field of smart projection. What do you think is the biggest difference between it and common LED technology on the market? Apart from laser technology, what innovations does it have?
Hu Zhenyu: The Nut S1 laser television is the first to use a laser light source in the field of smart projection. It uses a solid-state laser as a light source, and has a service life of at least 10 years and almost no replacement. Most of the traditional projectors are ultra-high pressure mercury lamps, and they need to be replaced once in 2 years.
In addition to laser technology, Nut S1 also uses ultra-short-focus projection technology, the zoom ratio of 0.25:1, more space-saving than traditional projectors. In addition, Nut S1 has a close eye protection function: When a child or an adult approaches the device, the eye protection sensor is touched, and the laser light source is darkened to prevent direct eyes.
Reporter: Prior to this, the public opinion that smart projectors were about to overturn television has never stopped and never came true. Many friends believe that smart projectors may not be able to subvert television for at least five years. So why do you think nuts S1 can now overturn television?
Hu Zhenyu: TV has been difficult to be subverted for two main reasons: 1. TVs rely on ultra-high configuration, and advanced display technology makes smart projectors difficult to overstep; 2 TV content is rich. Users can watch a lot of live channels, movies, and variety shows on TV. Smart projectors are a very new industry and they lack content.
However, these difficult nuts S1 are solved.
In terms of display effect, Nut S1 uses a professional-grade TV chip, Texas Instruments 0.65 high-definition display chip, MEMC's dynamic compensation chip, absolutely comparable to high-end televisions. Moreover, based on the high color gamut of the laser, the nut S1 will bring better color performance and more extreme image display capabilities. The projection screen will be more vivid and more abundant.
In addition, it is more convenient, with a 70-200 inch Full HD large screen projection, making it possible for laser television to enter the home, allowing users to realize their dream of owning the first laser television theater.
At the content level, Nuts Smart Cinema is promoting a scene revolution in audio and video experiences. Up to now, the nuts have been connected to the Central Galaxy Internet TV license, integrating the Central People's Broadcasting Station, Jiangsu Radio and TV Directorate, iQIYI, V-Movie, Douban, and Yinyuetai. Breaking the traditional classification and constructing more influential scenes, such as travel notes, music collections, love seasons, music slimming camps, and boutique photo albums, create scene-based user viewing experiences to bring new users Highest feelings.
Moreover, from the price point of view, with the size of the 120-inch super TV from the main 40-inch to a certain company released, the price of traditional TV has gone up, the price up to more than 400,000. The nut S1 is priced at 16999 to break the high price of TV in the market. It is a very cost-effective product.
Most importantly, nuts are a community of life that combines hardware, software, and content. All three are indispensable and balanced. Now that there are many subversive people, a small breakthrough is called subversion. This is undesirable. The nut S1 not only from the hardware innovation, but also from the software and content at the same time breakthrough, it is a new community of life, it is very likely that the TV will really have the life.
Reporter: At this conference, besides launching the nuts S1, you also released a brand new series of brand nuts X1. What is its positioning? What are the highlights?
Hu Zhenyu: Nuts have previously released a number of product lines, based on the nut P series to fully meet the individual needs, based on the G series of home audio and video entertainment product line, based on the new X1 upgrade, higher resolution, higher brightness, belonging to the family of audio and video entertainment Product upgrades, X1 series will lead the smart micro-projection into 1080P HD era. The resolution of 1920,1080 perfectly renders 1080P HD content, supports 4K HD exquisite images, brightness of 950 ANSI lumens, transmission ratio of 1.13:1, automatic focusing function, and exclusive high-quality cinematic sound effects.
Reporter: This time you also released the exclusive Nut OS system, which is the first system platform in the field of smart projectors. So why did you choose your own R&D system?
Hu Zhenyu: As early as after the B round of financing, Nuts acquired an 18-person UI team, focused on developing new systems, after four months of high-intensity continued fighting, and eventually successfully developed the first and only one in addition to micro-investment Software system.
Nuts exclusively builds an OS system that aims to build a content ecosystem that focuses on user experience. The experience of a good user is not only a high requirement on the hardware, but also requires stickiness in content, and the OS system is an indispensable carrier for content.
Reporter: How to understand your "hardware + software + content" ecological closed-loop?
Hu Zhenyu: In the course of hardware entrepreneurship, it can be roughly divided into two types. One is pure hardware, and it is very risky. Once hardware technology is surpassed by an adversary, it is easy to fall into a dilemma. The other is pure content. The independence of this route is very weak, and its dependence on hardware is very strong. This is because the content must rely on good hardware in order to maximize the value of the content. Nuts chose one of the hardest but longest way to go: hardware + software + content. From product research and development to closed UI systems to content distribution, nuts are forming an ecological closed-loop of “hardware + software + content†and are disrupting the future of television distribution and content distribution.
Reporter: You just mentioned at the press conference that the nuts will introduce cinema films to TVs and open up the second largest movie distribution market outside the traditional cinema line. Then why did you choose to do film distribution? Can you talk about your future strategy and goals in the film distribution market?
Hu Zhenyu: Not long ago, we announced a dream partner in cooperation with Hengye. The main purpose was to introduce cinema films to terminals, open up the second largest film distribution market outside the traditional cinema line, and cut in from the film distribution channel. Native content Distribution, truly into the film distribution market. The profit on software content is continuous and the space is more open in the future.
In the future, we will also plan to cooperate with the theaters to purchase the copyright of the film that is currently being filmed so that users can watch the movie synchronized with the cinema when they open the projector, and enjoy a movie theater experience without leaving the house.
In fact, the development of nuts intelligent theater has become more than just a product. It is also one of the channels for IP distribution. In addition to movie theaters, there are many high-quality dramas such as online dramas and online movies.
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