September 8, according to VentureBeat, it is almost impossible to avoid the headline news in the newspapers “warning artificial intelligence (AI) threatening human workâ€, but it also highlights the importance of automation and unemployment. contact. Surprisingly, there are many examples of how AI has become a catalyst for new recruiting, higher wages, and happier employees. Of course, the AI's success story is not as exciting as the "stealing robot." The reality is that the impact of AI on the labor force is complex and subtle, and this effect is still in transition.
An automated study conducted by Deloitte in the UK found that 800,000 low-skilled jobs were eliminated due to the emergence of AI and other automation technologies. At the same time, however, they helped create 3.5 million new jobs, and the average annual salary for these jobs is $1.3 million more than the disappeared jobs. Positive and work-friendly results like this prove that more complete automation is becoming possible. Technology is changing the way we work. There is no doubt about this. These changes can improve people’s lives and make them more creative and smarter laborers. AI usually means that employees can spend more time on more complex tasks that are only suitable for humans, such as interacting with customers or participating in brainstorming innovations.
In the long run, creativity will be the main difference between humans and machines. Not only is it the ability to do creative work, but it also includes the ability to boldly imagine what the future work looks like. To achieve this goal, the following are examples of the three companies that use automation to create jobs and help their leaders develop better businesses.
1. Create high customer demand and new jobs
Panera Bread, the largest bread chain restaurant in the United States, announced in April this year that given the popularity of its delivery service, the chain decided to create 10,000 delivery drivers and coffee shop jobs. Through the AI-based digital platform, customers have high demand for soup and sandwiches, prompting the company to decide to expand the service to 40% of the stores. Panera Bread stated that their drivers will enjoy “daytime work hours and competitive wages†which will further enhance the customer experience.
Panera Bread’s decision to hire its own driver instead of outsourcing express delivery to third-party services may imply another trend driven by automation. If all companies have access to the same cost savings and service acceleration technologies, competitive advantage may come from a differentiated customer experience. This unique customer experience comes from human creativity.
2. Improve profit margins and wages
Marlin Steel in Baltimore is a typical case of automation drive innovation. When the price of its core wire product was higher than that of a Chinese manufacturer, the company was forced to turn. The Marlin Wire Factory purchased robotic metal wire making machines and began to focus on manufacturing high-quality precision products for companies such as Boeing and General Motors. It also employs more people, increases wages, and attracts workers from different backgrounds.
Drew Greenblatt, owner and CEO of Marlin Wire, believes that automation not only provides the company with a new lifeline, but also brings new hope for employees. He said: "Suddenly, their production efficiency has increased dramatically because we have given them tools, namely robotics and automation technology. Thanks to these robots. If not for them, these people will be unemployed."
Using robotics to help produce high-quality products, the success of the Marlin Wire Factory also demonstrates another positive effect of automation: companies may have the opportunity to produce products with higher profitability. Maintaining competitiveness means always finding new advantages. This unique advantage can inspire people to choose to join your company in the future.
3. Support company's values
When AI and robotics replaced 100 workers at the Mobile E-commerce Boxed in New Jersey, the online grocery start-up company retrained and elevated them to different departments. Some employees become trainers, teach colleagues how to use the new distribution system, and others turn into customer service roles. Many former temporary workers became full-time employees and their wages increased by 13%. After spending millions of dollars in bringing AI and automation technology into the distribution process, Boxed could have reduced costs if it simply fired workers who were being replaced by automation. In contrast, the company has made a value-oriented decision to retain employees.
According to a recent study, only 10,000 new AI jobs will be created in the United States this year. The disruptive nature of automation is forcing people to discuss the best way to use AI tools. What will the company become? How will work and productivity change? How does society evolve in response to these changes? These are all challenging and exciting questions. Change allows us to test our own values ​​and define who we really are. Once we find the answer, AI and automation will help us to achieve these solutions. (small)
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