Hardware + System + Content + Service TCL X5/C6/P5 Series TV New Release
On the afternoon of March 6, TCL held a new product launch conference in the 2018 spring. TV, air conditioning, ice washing and other product lines took turns and brought a rich feast of home appliances. At the same time, the arrival of TCL global brand spokesperson Ma Tianyu made the atmosphere lively. Although the new television product to be released this time is known to be X5/C6/P5 before the conference, the wonderful introduction of TCL Group’s senior vice president, TCL Multimedia CEO and Thunderbird chairman Wang Cheng has refreshed my recognition of the new product. Knowledge, especially in terms of content and services. 
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
Wang Cheng stated at the press conference that “With the promotion of Internet smart technology iterations, TV products are no longer just a piece of hardware. It also includes systems, rich content, and applications under various home scenarios. Therefore, the essence of TV manufacturers is the provider of the user time plan.†Based on this understanding, TCL TV has improved all aspects of content, services, artificial intelligence, audiovisual, home art, etc., by providing better time. The program allows users to enjoy the beauty of family time.
In terms of content, TCL launched the "1+N+1" strategy. The first "1" is a large-scale content cooperation platform, which is Tencent video. "N" refers to a number of large-scale content partners, such as 4K Garden, 1905 Film Network, and Ricky Animation. At present, there are already 10 content platforms that have reached a cooperation with TCL to provide differentiated content. The last "1" refers to an integrated broadcast control platform that is deeply tied with TCL, that is, a licensee, and TCL has officially joined hands with Southern New Media. This is the first time in the industry that there has been a deep cooperation between television manufacturers and licensees.
The conference also announced that the current TCL smart TV has more than 2 million cumulative paid subscribers. To this end, TCL has launched a large "hui" service, which allows users to directly log in to all TCL TV pre-installed APP functions and enjoy cross-App. Consistent membership services such as videos and music do not require frequent logins between App accounts. I am looking forward to this feature.
Artificial intelligence will certainly not be absent. This time, TCL brought artificial intelligence 2.0 Plus, and its understanding, retrieval, and service capabilities have all been improved. These are all based on the open ecological platform created by TCL and passed through Baidu, Tencent, and HKUST. The company has cooperated with many companies such as Xunfei, Shangtang, and Random Cognition to provide users with a full-interaction, quick-response, and strong ecological artificial intelligence experience.
Let's take a look at the new television products released this time:
Positioning high-end X5 is still applied primary color quantum dot technology, has a high color gamut, pure color, color long three characteristics, and equipped with Dolby Vision HDR technology; sound quality with Harman Kardon custom sound system, in front of 6 Units of independent speakers, while supporting Dolby panoramic sound; appearance design, X5 has a 4.9mm ultra-thin body, using a curved screen design, inspired by the classic architecture of the tile fly cornice base smart and full of momentum.
The C6 is built for the new Chinese production. What attracts me most is its sound design at the bottom, which not only enhances the value of the TV, but also integrates the Harman Kardon sound and the Dolby Surround sound. The sound quality is also much better. In addition, it is worth mentioning that with the unique design, C6 new theater TV also won this year's iF design award.
P5 is created for the new generation of the pursuit of the trend, it uses 4000R gold curved screen, eye of wisdom technology, in one frame molding technology are deeply loved by young consumers, and P5 ultra-thin new surface TV is also equipped with MEMC motion compensation In technology, the phenomenon of tailing is obviously suppressed when watching sports games, and it meets the watching needs of young people today.
After the conference, I was impressed by the phrase "the essence of TV manufacturers is the provider of the user's time plan." In the wake of the wave of artificial intelligence, although more and more televisions are labeled with artificial intelligence, at the specific use level, enjoying “intelligence†still requires a lot of time and cost, and a good TV is not only The simple superposition of functions, but to really close to the user to solve the problem, can be seen from this conference, TCL TV has been working in this direction.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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