On October 26th, the "2017 China Audio Video Industry Technology and Application Trend Forum" hosted by China Electronics Industry Association (CVIA) officially opened in Beijing. The theme of this forum is "breakthrough and innovation under artificial intelligence outlet", and invited leaders of relevant authoritative departments, top industry experts, and representatives of many well-known domestic enterprises to participate. At the meeting, authoritative interpretations were conducted on the overall operation of the industry, industrial hotspots and trends forecasting, technological products and application innovation, market trends, and industrial chain construction.
At the same time, in order to stimulate and lead the development of related technologies and applications in the audio and video industry, the “2017 China Audio and Video Industry Innovation Award†was presented to highlight the outstanding achievements and major achievements of the industry in the year. TCL won the artificial intelligence application innovation award at this meeting, and its high-end television product X6 XESS private theater won the product innovation award.
Under the common drive of new theoretical technologies such as mobile Internet and big data and the demand for economic and social development, artificial intelligence has achieved faster development and has presented new features such as deep learning and cross-border integration. From the color TV industry perspective, the wave of emerging technologies has also provided a new direction for the development of the industry.
At the meeting, the general manager of the TCL Multimedia Product Center X-ray products, Bu Haifeng, introduced that the first report of Stanford's "100-year study of artificial intelligence" pointed out that artificial intelligence will make entertainment more interactive, more personalized and more involved. As an audio-visual product for entertainment, the television industry will gain greater development under the wave of artificial intelligence: artificial intelligence will change the way people and television exchange and interact, making television no longer a frigid place in the living room, but also can expand the application of television Scenes. The upgrading of artificial intelligence technology will bring new opportunities for the expansion of television application scenes and the improvement of user experience, prompting changes in the commercial value of television and the business model of the industry, and triggering an economic boom in the living room.
Standing on the artificial intelligence outlet, TCL has long been in the technical research and development cooperation, capital investment, personnel training and other aspects: its R & D, product, TV + three centers were developed from the system technology, user scenarios, content interaction and other dimensions , Plus high-quality AI technology program partners and content service support providers to build a mature artificial intelligence ecosystem.
At present, TCL's X/C/P three series are all equipped with an artificial intelligence system “Small Tâ€, with user data and deep learning as the core, through the application of voice recognition, natural language processing, robot vision, user portraits and other technologies. , It is more natural to let the human-computer interaction, the content acquisition is more convenient, the scene application is more abundant, so as to accompany the user more and understand the user more.
From this year's CES, IFA and other global consumer electronics shows, artificial intelligence has become the development trend of the color TV industry. In addition, quantum dots are still the focus of attention in the display technology direction, and attract more and more companies to join their camp.
TCL is a leading company in the application of quantum dot display technology on a global scale. After years of in-depth research and layout, the application of quantum dot display technology is quite mature. The X6 XESS private theater winning the product innovation award is the outstanding representative of Quantum-dot TV in the market. It has the characteristics of “high color gamut, high color capacity, pure color, and long colorâ€. In addition, it also adopts Galaxy multi-zone backlight control. Technology, Dolby Vision HDR, Harman Kardon 7.1.4 audio, new international design style, etc., which will be the perfect combination of science and technology and art, for the world's elite home entertainment brings top quality of life and private exclusive enjoyment.
Bu Haifeng stated that QLED and AI are the hard power and soft power of TCL, and TCL will continue to develop in both directions. In early August of this year, TCL signed strategic cooperation agreements with the University of Hong Kong, Hong Kong University of Science and Technology and the Chinese University of Hong Kong, respectively, to conduct comprehensive cooperation in areas such as artificial intelligence and new display technologies.
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