Huizhou car LED mobile media market has huge potential for development


This newspaper (reporter Li Yuying) Huizhou City car LED mobile media officially unveiled yesterday, the media with 971 taxis in Huicheng as the carrier, mainly broadcast important news, service information, public welfare and legal advertising, etc., is to promote Huizhou, service Another new platform for the public. Yesterday afternoon, the car LED mobile media lighting ceremony was held in Huizhou Newspaper Media Group. The Municipal Party Committee Standing Committee, Propaganda Minister Huang Yanxing, the Municipal State-owned Cultural Assets Supervision Office, the Municipal Transportation Bureau, the Municipal Traffic Police Detachment and other units attended the ceremony.

Huang Yanxing said at the ceremony that at present, the new media has become an important channel and position for the party's propaganda and ideological work under the new situation, and has become an important platform for the general public to understand social information. The development of new media is the need to ensure the sustainable development of the party's main propaganda of news and propaganda. It is also an important measure to promote the project of cultural benefit to the people. It will further promote the propaganda and ideological work of the city, build a cultural city, consolidate the achievements of the work of creating a national civilized city, and spread the society. Civilization will play a very important role.

Huang Yanxing put forward three requirements for running a good LED mobile media: First, we must raise the main theme and firmly grasp the correct direction of public opinion. Huizhou Newspaper Media Group should establish political awareness, overall awareness and sense of responsibility, continuously improve the quality of propaganda, be an active communicator of advanced culture, issue mainstream voices, correctly guide public opinion, and give full play to the high coverage of the new paradox platform of automotive LED mobile media. The role of high mobility provides strong public opinion support for the construction of the scientific development of the Huimin state and the steady and rapid development of the city's economy and society. Second, we must seize the opportunity to strengthen and expand the cultural industry. According to the spirit of the "Cultural Industry Revitalization Plan" and the strategic requirements of the construction culture market, all units of the propaganda and cultural system should take the opportunity of implementing the "Planning and Development Plan of the Pearl River Delta Region" as an opportunity to further deepen the reform of the cultural system, increase investment, and continuously expand the market. Make the city's cultural industry bigger and stronger. Third, we must increase support and strive to create a good social environment for the growth of new media. It is hoped that all relevant functional departments and all sectors of society will attach importance to and support the development and growth of automotive LED mobile media, and jointly build it into a new front for disseminating advanced culture, promoting Huizhou and dressing up the new carrier of Huizhou.

Huizhou Car LED Mobile Media is a media project jointly operated by Huizhou Newspaper Media Group and Huizhou Tianzhi Feiyue Technology Co., Ltd. Car LED mobile media has outstanding development advantages due to its high liquidity, high coverage, high arrival rate, high efficiency and low cost. Previously, the Huizhou car LED mobile media market was still blank, and its development potential was huge.

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