Chinese manufacturing is ridiculing, or the pride of the times

When it comes to manufacturing powers, Germany and Japan are recognized by the world, but even in these two countries, there have been some unbearable years: German manufacturing was ridiculed by the United Kingdom, and Japan was made to the United States as a younger brother...
The strong is not born to be strong, but in the years of polishing, the grown-up is the look of the strong.
This sentence also applies to China's manufacturing in the 40 years of reform and opening up.

Made in Germany (1880s—)

In 1887, the British Parliament passed the Trademark Act, which stipulated that German products entering the UK and its colonial markets must be marked "Made in Germany" in order to distinguish them from the quality of British manufacturing.

Chinese manufacturing is ridiculing, or the pride of the times


It's hard to imagine that today's world-famous German manufacturing has been synonymous with low-end and inferior quality.
A year ago, in 1886, Bosch was born, and Mercedes-Benz just made the first car. Less than 20 years of German unification, it is making every effort to realize the dream of industrial power, but the world is not optimistic.
However, the British bill is late, and German entrepreneurs have realized that quality and cheap are not long-term solutions and must be won by quality.
In the same year that the bill passed, Werner von Siemens donated the Imperial Institute of Physics and Technology. The institute has gone out of the scientific bulls such as Einstein and Planck, and has created a group of professional engineers for Germany. The road to cooperation between industry, academia and research is to start from here.
In addition to technology, there is management. A group of German entrepreneurs, with the nickname of "industrial espionage", went to the United Kingdom to steal the teacher and learn how to manage their factories. This was followed by a group of excellent industrial workers in Germany.

Chinese manufacturing is ridiculing, or the pride of the times


The results of it? In the decade after the bill was announced, sales of German products in the UK surged. In 1896, the former British Prime Minister, Count Rothbury, said with distress: "Are we over Germany? On the contrary, we are falling behind."
A joke has changed from being a pride. In 2004, the European Union International Trade Commission recommended that EU member states use the “Made in the EU” mark, but they were rejected by German entrepreneurs. They insisted on using the “Made in Germany” mark.

Made in Japan (1950s—)

In 1989, the founder of Sony, Akio Morita, co-authored a book, "Japan can say no," which is the ancestor of the series "China".
In the book, Akio Morita wrote: The United States is no longer proud of manufacturing. They are only keen to move capital away and profit from it. In fact, the United States does not lack technology, but they lack the creativity to use technology for commercialization. I believe this is the biggest problem facing the United States, and it is also Japan's biggest advantage.

Chinese manufacturing is ridiculing, or the pride of the times


In the past 30 years, Japanese entrepreneurs have not said the conviction of this.
After the defeat of the Second World War, Japan concentrated on restoring the economy. The government set up a productivity committee in 1955 to transport Japanese entrepreneurs to the United States for study and study. As a result, Matsushita Yukisuke, Akio Morita, and others who visited the United States found that the same product, the competitiveness of Japanese goods is not as good as people.
After shame and bravery, Japanese companies began their counterattack.
Akio Morita emphasized at Sony's new victory, from tape recorders and radios to walkmans and televisions, to capture the global market step by step.
Ohno Naichi promoted lean production methods in Toyota, and thoroughly managed product quality through rational planning of time, manpower and materials.
Matsushita Yukisuke pioneered the Japanese management system of lifelong employment system, annual work order system, and on-site trade union system in Matsushita, and carried forward the "people-centered" management philosophy.

Chinese manufacturing is ridiculing, or the pride of the times


For decades, the relationship between mentoring and apprenticeship, Jobs regarded Akio Akio as an idol, and the Japanese company model has become a compulsory course for many American business schools. Even today, even if some Japanese manufacturing companies are exposed to scandals, they still deserve our serious study.

Made in China (1980s—)

Like Germany and Japan, Chinese manufacturing has been dismissed, and even our own words are guilty.
In 1990, Li Dongsheng went to Las Vegas for the first time to participate in the CES exhibition. At that time, TCL could only join the Hong Kong Trade Development Council's pavilion, and got 3&TImes in the corner; 3 meters booth. Turning around in a circle, Li Dongsheng's heart is both excited and deeply felt. When can Chinese brands stand in the center of the world stage? At the age of 32, he made a wish.

Chinese manufacturing is ridiculing, or the pride of the times


Six years later, Li Dongsheng officially became the chairman of TCL, leading TCL to open the pace of globalization, and the goal is not Asia and Africa, but the European and American markets.
The first important attempt was to achieve technological leapfrogging through acquisitions. In 2004, TCL quickly acquired the French Thomson color TV business and Alcatel mobile phone business. It should be known that the large-scale mergers and acquisitions of Chinese companies actually only surged in the past five years. At that time, TCL's move, both in scale and groundbreaking, was unprecedented.
However, technological changes swept through, the color TV industry quickly entered the era of LCD flat panel from the era of CRT, Thomson's traditional technological advantages disappeared, and the mobile phone business was not satisfactory due to the unsatisfactory cooperation after the merger. For a time, TCL encountered 20 The first loss in the year.

Do you want to go international?

In the controversy, Li Dongsheng published a rethinking article, "The Rebirth of the Eagle", and launched a revolution to deal with the crisis. At the end of the article, he said: Chinese companies must grow into respectable enterprises, and internationalization is the only way.
What he did not say is that this is the only way for TCL, and it is the only way for China to manufacture. Brands that are satisfied with the domestic market may be full of sufficiency, but they will never lead the era of Chinese manufacturing.
Subsequently, the strong man broke his wrist, shrinking the scale of business, and increasing investment in research and development, in order to fight the world again. Today, TCL has 26 R&D centers, more than 10 joint laboratories and more than 7,000 technical R&D personnel around the world. It is from this unyielding heart.
In 2009, TCL invested in the establishment of Huaxing Optoelectronics, stepping into the ultra-burning, ultra-fast LCD panel market. This is a choice that invests far more than international mergers and acquisitions. Li Dongsheng has thought about this for more than half a year. He finally concluded that if the industrial chain is not in the panel or chip field, it is difficult for TCL to compete in a global market and a company like Samsung. under.

You can agree with him or against him, but after listening to this reason, it is difficult for you to laugh at him again. If you understand the past of China's lack of core and less screens, and related industries, you will understand that this move is not only for TCL, but also for China's manufacturing powerhouse dream.
This time, Li Dongsheng was right.
In the first three quarters of 2017, Huaxing had a revenue of 21.77 billion yuan, a net profit of 3.72 billion yuan, and a global market share of 15%. It ranked first among the top six TV manufacturers in China. In 2016, China's TV panel self-sufficiency rate exceeded 80%, and in 2017 it is expected to exceed 85%. Huaxing is indispensable.
It is not only independent, but also innovative and intelligent. In 2016, Huaxing was identified by the Ministry of Industry and Information Technology as the only intelligent manufacturing pilot demonstration project in panel manufacturing enterprises. Today, a number of indicators have reached the national targets set by the “Made in China 2025 Outline” in advance. In the era of Industry 4.0, not only must we create smart products, but we must also build smart factories.
At the same time, TCL has also achieved phoenix nirvana, and its overall income has exceeded 100 billion yuan for three consecutive years – nearly half of its revenue comes from overseas, and its business covers more than 160 countries around the world. As of 2016, TCL LCD TV sales ranked 3rd in the world, LCD panel sales ranked 5th in the world, mobile phone sales ranked 8th in the world, and it is worthy of the big era of Chinese manufacturing, and it is worthy of the name of big country brand.
Going to the CES exhibition, such as the world. At the 2017 exhibition, TCL Quantum Dot TV won the “Global Display Technology Innovation Award”. Li Dongsheng said: Every year, the mood is different. Now I am more and more confident. I really feel that China is in the center of the world stage. .
Recently, the CCTV big country brand documentary "Time" was broadcasted on CCTV. The film tells the story of Li Dongsheng's entrepreneurial road, TCL's growth path, and the brand of China's manufacturing industry. This is a stormy yellow, worthy of you and me. Recalling that the era of big country brands in the future is even more worth looking forward to.

Chinese manufacturing is ridiculing, or the pride of the times


In the film, Li Dongsheng said: In the past, looking up to followers has become a leader in global technological innovation. This is the story of a hundred years ago in Germany, 50 years ago in Japan, and in China for more than a decade. Everyone has been ridiculed, but when you are weak and strong, the world is also obvious to all.
Today's Chinese manufacturing, has not already surpassed Japan and South Korea, and competed with Germany on the same stage? The past of Germany and Japan, you and I only heard about it, but in the era of China, Chinese manufacturing, and Chinese enterprises, you and I are witnesses.
After 40 years of reform and opening up, China has achieved the rise of a great power. The times have made TCL and Li Dongsheng, and these national enterprises and entrepreneurs have also created an era.

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